It must be a wonderful news for PEPSI and Star Wars freaks who couldn't complete his bottle cap collection. PEPSI announced to launch secondly "Bottle Cap Campaign" from August 23rd. This time campaign subject to 1.5l PET bottle, instead of 500ml PET as it was last time.

At this secondly campaign you will have following 4 chances to get Star Wars goods for each purchase.

• "Star Wars Bottle Cap" comes with each bottle as giveaways.
• Chance to win special edition Bottle Cap with "Instant win sticker"
• If it's not, you still have a chance of winning bottle cap display with 5 missed stickers(for 20,000 people)
• In addition, you may get your favorite special bottle cap with coupone comes with each 1.5l bottle(for 100,0000 people).

PEPSI estimates this special edition bottle will be in store for 2 weeks considering the high popularity of bottlecap, so don't miss it!

With a great success of S.W. campaign, PEPSI increased the number of annual sales target by 200 million. PEPSI is still in it's way of advance.

References

• PEPSI "S.W. Bottle Cap Collection" Campaign ends with triumph (Topics!)
• PEPSI '99 Spring Campaign review (Topics!)
• PEPSI Japan began STAR WARS campagin (Topics!)
• Free Pepsiman bottle-cap with 500ml PET bottle in Japan (Topics!, in Japanese)
• PEPSI COLA(Japan) (Database, in Japanese)